Contiki

Overview

Travel will change you — that’s the promise of Contiki, the Australian travel brand committed to 18-35 year olds. Contiki asked Exposure to help it break into the US market and break down preconceived barriers around group travel with a campaign that illustrated the transformative value of travel.

Social Imagery

We took a digitally-enabled documentary approach to our campaign, sending our cast (and Exposure's team) out on the road for a nine-day trip through Europe’s secret locations and cherished cities, capturing the people, places, and cultures that enrich our perspective on the world.

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