PLAYBASE has been designed and developed by Sonos to provide a best in class alternative to wall mounted sound bar home theater speakers. Exposure partnered with Sonos to launch the product at their Boston HQ to a select gathering of lifestyle and tech media.
Creative direction for the two-day event combined a keynote speaker presentation, a curated gallery exhibit detailing the four-year story of the product, and interior styling to host an in home product demonstration, as well as art direction for a content shoot of the research and development lab facility.
Boston Lab Photography
Following the Boston launch a design focused interpretation of the 'Making Of' exhibit was shown at Salone Mobile. The installation was in partnership with Tom Dixon and featured as part of his Multiplex experience at Teatro Manzoni, a recently restored art deco cinema in the heart of Milan.